Adventure, Authenticity, and the Art of Gratitude: How Lisa Craft Is Redefining Connection With Style and Heart

By Lisa Craft

The founder of Adventure Dating proves that gratitude and glamour can coexist — and that true connection never goes out of style.

In a culture driven by constant digital interaction, Lisa Craft is reshaping how technology facilitates meaningful connection. Through Adventure Dating, her app that matches people via shared experiences, Craft demonstrates that innovation can unite people with heart, style, and purpose, especially during this season of gratitude and giving.

For Craft, technology and style have always gone hand in hand. “There’s something inherently stylish about confidence, and confidence comes from doing things that make you feel alive,” she says. “Whether that’s hiking through Topanga Canyon or taking surfing lessons, it’s all connected. When we live with gratitude and adventure, we project that outwardly — that’s true style.”

Craft’s vision sets her apart among tech founders; her app’s goal extends beyond igniting romance—it seeks to transform dating into a genuine community experience. Adventure Dating encourages singles to bond through immersive activities like hiking or surfing, making it a fresh, meaningful force in an industry overdue for depth and connection.

Style as Energy, Not Appearance

While many associate style with what we wear, Craft sees it as something deeper. “Style is the energy we bring into a space; it’s how we treat others, how we express ourselves, and how we make people feel,” she says.

This philosophy extends into every layer of her brand. The Adventure Dating aesthetic — clean, modern, and sun-soaked — reflects Craft’s Southern California roots. It’s equal parts laid-back chic and aspirational lifestyle, taking inspiration from the natural beauty of the West Coast and the effortless confidence of people who embrace the outdoors.

“Adventure is the new luxury,” Craft explains. “People want experiences, not just things. Gratitude for the moment you’re in, and that’s what makes life beautiful.”

This people-centered approach is evident in Craft’s leadership as well. Behind the polished visuals and growing media presence with upcoming and recent features in Harper’s Bazaar, Fortune, and Entrepreneur International, is a founder who leads with empathy and creativity. She’s quick to credit her team and even her challenges for shaping her journey.

Gratitude as a Creative Force

For Craft, gratitude is central to her business philosophy. She founded Adventure Dating on the belief that gratitude inspires innovation, fosters a positive team culture, and creates loyal long-term users. 'Leading with gratitude opens doors for collaboration and authentic connections,' she explains. 'It influences everything from product development to leadership style.'

Craft’s leadership merges intuition with clear purpose. While many tech founders focus on metrics and growth, she centers on authentic energy and alignment. This values-driven approach is resonating: since mid-2024, Adventure Dating’s community has expanded, attracting singles who seek genuine experiences and outdoor activities over superficial algorithms.

Holiday Glam & Gratitude

As the holidays approach, Craft’s message is clear: the most stylish thing anyone can wear this season is gratitude. “Fashion and beauty are forms of expression, but they mean the most when they come from joy and self-awareness,” she says. “You can wear sequins or sneakers — if you’re grounded in gratitude, you’ll always shine.”

Whether she’s developing her next app update, preparing for an interview, or curating her own minimalist-meets-coastal wardrobe, Craft’s approach remains the same — intentional, authentic, and anchored in purpose.

Style is about how you show up — for yourself, your community, and your life. Craft’s approach demonstrates that gratitude leads to authentic connections, purposeful innovation, and true style. When gratitude is at the core, success and fulfillment follow naturally.

Connect With Lisa

www.adventuredating.com