Michelle Belloit: Still in Demand Reclaiming Relevance, Reinvention, and Purpose in the Age of AI
- Jul 8, 2025
- 3 min read
After four decades in business, consulting, and coaching, Michelle Belloit noticed a pattern she could no longer ignore: brilliant, capable women—particularly those over 40—were quietly questioning their worth. It wasn’t because they had lost value, but because the world had stopped reflecting it back.
“Too many women are waiting,” Michelle says. “Waiting for permission. Waiting for the right time. Waiting to feel relevant again. But the truth is, they already are. They just need the tools and language to reclaim it.”
Michelle's upcoming book, Still in Demand: Reclaiming Relevance in the Age of AI, is both a manifesto and a roadmap. It blends storytelling, strategic insight, and personal wisdom to help women over 40 redefine their place in a rapidly changing world. A shorter eBook version is launching first to offer a jumpstart for those eager to begin the journey.
"We're at a strange intersection," Michelle explains. "High experience, low visibility. Women in midlife are often juggling caregiving, business, and career transitions while trying to stay relevant in a tech-driven world that seems obsessed with what's new."
But instead of pushing fear or urgency, Michelle offers calm clarity. Her work doesn’t aim to turn women into tech experts. Rather, it empowers them to understand how their life experience still matters—and how to use new tools like AI without losing their identity.
“Treat AI like any other tool,” she advises. “Use it for what helps. Don’t hand it the keys to your purpose.”
One of Michelle’s key messages is that emotional clarity is the foundation of true reinvention. This belief isn’t just theoretical—it’s lived experience.
“After retiring early and still feeling unfulfilled, I had to ask myself: Who am I when I’m not performing for results? That was my wake-up call. Reinvention wasn’t just about what I did next—it was about how I wanted to feel doing it.”
That inner clarity is now baked into her coaching and writing. Her approach is radically human—no jargon, no hustle culture, no one-size-fits-all plans. Just deep listening, intentional action, and sustainable growth.
Michelle sees incredible strengths in women over 40—especially their judgment, pattern recognition, and intuition. "AI can do a lot, but it can't replicate wisdom born from lived experience," she says. The challenge is that many women underestimate their value because it isn't always described in modern language. Michelle's work helps them translate their worth in ways that align with today's evolving workforce.
“You don’t always need another certification to be valuable,” she says. “Sometimes, you are the resource. You just have to frame it clearly.”
Michelle’s workshops, resources, and the Still in Demand book series are all designed with this clarity in mind. She offers a free downloadable guide, live workshops, and her Substack newsletter, Reclaim Your Edge, which all serve as lifelines for women looking to pivot or re-enter the professional world with renewed confidence.
Connection is at the heart of her movement. “Relevance can’t be rebuilt in isolation,” Michelle says. “Once women connect with others in the same season, the energy shifts. Suddenly, they realize they’re not alone—they’re just evolving.”
For any woman feeling stuck, Michelle offers simple, grounding advice: “Don’t try to solve the whole thing in your head. Pick one thing you’re curious about and start there. Take small actions that give you traction, not just thoughts.”
One of the most powerful mindset shifts Michelle teaches is this: “Stop asking ‘What should I do?’ and start asking ‘What do I want to know next?’” That one shift transforms pressure into possibility.
As Michelle builds out the Still in Demand ecosystem—which will include a full-length book, a community platform, workshops, and coaching programs—her mission is crystal clear: to give women the tools, language, and support they need to redefine relevance on their own terms.
“You’re not behind,” she says. “You’re just ready for a smarter way forward.”
Connect With Michelle
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