Why I Created a Nutrition Bar I Could Finally Trust
- May 6
- 3 min read
By Sara Shahnavaz

I’m a dentist and a mother of two, and for years I had the same problem many people have. I could not find a snack that I truly felt good about eating or giving to my family. Everything I picked up looked healthy at first, but when I turned it over, the ingredient list told a different story.
There were always things that made me pause. Preservatives, processed ingredients, or things I could not even pronounce. Even the products marketed as “clean” or “natural” often did not meet the standard I was looking for. As someone who cares deeply about health, I wanted something simple, real, and trustworthy.
That frustration stayed with me for a long time and turned into an idea. I decided to create my own bar as a solution to a personal need. I wanted a product made only with real, organic ingredients. No shortcuts, no fillers, and nothing unnecessary. Just a few ingredients that each had a purpose. That is how 5 per day organic bar was created.
The concept is simple. I had often heard that getting five servings of fruits and vegetables a day can help us live longer and healthier lives, something that has been supported by research and major health organizations (Harvard, CDC, WHO, and others). That idea stayed with me. Personally, my focus became making sure I get those five servings every day.
This bar is meant to get you started, to remind you, and to encourage you to build that habit in a simple, realistic way. Each bar is made with a small number of organic, non-GMO ingredients, including fruits, vegetables, nuts, and honey. Ingredients you recognize immediately. Ingredients you can trust. It is not about adding more. It is about doing less, but doing it right, and our goal is to stay as close to nature as possible.
As a dentist, I also think a lot about long term health and daily habits. What we eat every day matters more than what we do occasionally.
I wanted to create something that could easily fit into real life, whether that means a quick breakfast, an afternoon snack, or something you can feel good about giving your children.
As a mother, that standard became even more important. I was not willing to compromise when it came to what my kids were eating. I wanted something clean, simple, and nourishing, without having to second guess it every time.
Building this brand has not been easy. Starting something from the ground up always comes with uncertainty. There were moments where I questioned whether I should take the risk or wait until everything was perfect. But I realized that if I kept waiting, nothing would ever happen.
So I moved forward, step by step. Today, my goal is not just to sell a product. It is to raise the standard of what people expect from their food. Clean should actually mean clean. Natural should actually mean natural. And simple should not be something rare. If my story resonates with even one person who has stood in a grocery aisle reading labels and feeling unsure, then it is worth it.
Sometimes the best ideas do not come from trying to build a business, but from trying to solve a real problem in your own life.
Connect With Sara




Comments