Women, Wealth, and Economic Power

By Martina Verzini

Owner, Angel Nail Salon Manicure & Pedicure Miami

I’m not a financial expert or advisor: I’m a young woman who learned money through real business: starting from zero, making mistakes, and figuring it out as I went.

I actually studied Business Administration back home in Argentina, which makes this a little funny. You learn the concepts and feel prepared… and then real life hits. Things don’t work exactly the way they sound in class, and emotions + people + pressure change everything.

Before the salon, I started a small cosmetics business on my own. During COVID I had to learn everything by myself: sourcing, pricing, cash flow, what sells, what doesn’t, and how fast conditions can change. Then I moved into the salon world and it was a whole new level: employees, payroll, inflation, accountants, slow seasons, and unexpected crises. It’s one thing to learn money in theory, and another thing to make decisions when real people depend on you.

How can women build financial power today?

I think it’s a learning process: you learn the theory, you try it, you fail, and you adjust. That’s where the real growth happens. My biggest key is priorities and discipline; not motivation. This might sound a little controversial, but motivation comes and goes. Discipline is what carries you on the days you’re tired, stressed, or unsure.

For me, that looked like separating business and personal money, tracking numbers consistently, and building a buffer even when I wanted to reinvest everything. Financial power is built in small, “boring” decisions repeated over time.

I also think women build power when they stop waiting to “feel ready.” In the beginning, I didn’t feel confident: I just kept showing up, learning, and correcting. Confidence came after action.

And one more thing that’s personal to me: I do believe in manifestation, but not the “write it down and it magically happens” version. I mean it in a practical way, everything starts in your mind. When you start seeing yourself as capable, you start acting like it. People respond to that, and over time it becomes real.

What money lesson changed your trajectory?

Cash flow is reality, not revenue. You can be busy and still be broke if your costs are out of control or your pricing isn’t aligned. I learned that the hard way: the calendar looks full, but then rent is due and you’re doing the math like, “wait… how?”

Pricing was a huge lesson for me because your price is a mirror of how people perceive value. If you price too low, even if your service is great, people don’t value it the same way. If you price too high, expectations go through the roof and sometimes it’s hard to meet them every single time. The goal is alignment: price, expectations, and the value you actually deliver.

And pricing isn’t only “pick a number and stick to it.” It’s also your location and the spending power of the clients around you. Once I stopped pricing emotionally and started pricing intentionally, everything got clearer, and calmer.

How does economic confidence affect leadership?

It affects everything. When money is tight, you lead from fear: you avoid hard conversations, accept the wrong opportunities, and make reactive decisions. When you’re economically confident, you lead with clarity. You can set boundaries, plan ahead, and invest in quality.

I see it like a spiral: stable finances allow better quality (products, training, experience), which creates happier clients and happier employees, which drives more growth. But the negative spiral is real too, and it’s hard to climb out once it starts. Economic confidence helps you stay calm enough to make smarter decisions before things snowball.

Connect With Martina

www.angelnailsalonmiami.com

Instagram: @angelnailsalonmiami

Address: 12700 SW 128th St, Miami, FL, 33186