Broker Creates AI Tool for Commercial Real Estate

My defining moment came when I decided to build a proprietary AI deal analyzer for commercial real estate in Miami—despite having zero tech background and everyone telling me AI was just hype. I was tired of spending 6 hours manually creating market reports and watching deals slip away because we couldn't analyze lease terms fast enough.

I invested $50K of my own money and six months learning to work with developers to create our AI platform. The risk was massive—I could have lost everything and looked like an idiot chasing tech trends in a traditional industry. But I knew data-driven decisions would separate winners from losers in CRE.

The change was immediate. Our AI tool cut my market report writing from 6 hours to 90 minutes with 80% fewer manual errors. More importantly, it flagged a rental rate spike in Northwest Doral six months before CoStar reported it publicly—I helped three clients renew early and saved them over $200K collectively. Our tenant-side renewals jumped 35% and negotiation cycles shortened from 45 to 28 days.

My advice: Don't wait for permission to innovate in traditional industries. Most of our $2M+ in client savings came from that one bold tech investment. The biggest risk isn't failing—it's staying comfortable while your industry evolves without you.

Brett Sherman, Real Estate Broker, Signature Realty